How would you pay for something you need?

I used to think that as long as it was sufficient to feed myself, things would be fine. I realize now that nothing could be further from the truth. Now, with insufficient funds to hire, I am dealing with a lot of cash flow issues as I am trying to expand.

Have to constantly remind myself to set the price at the amount they value it.

The next time I undercut myself, someone please give the back of my head a good slap.

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